标签归档 苏州桑拿

　　Event: A year’s investigation of 60 enterprises surfaced.

　　"Beijing Studio of Intellectual Property Department of Italian Foreign Trade Commission" is the Italian government agency responsible for counterfeiting this time. Dai Sheng Qiao, the head of the office, said that in July 2010, the Foreign Trade Commission under the leadership of the Italian Ministry of Economic Development set up an intellectual property office in Beijing. After a year’s collection and investigation, they found 60 enterprises counterfeiting Italian brands in the China market. The market subjects of these "pseudo-Italian brands" include enterprises in Chinese mainland, Hong Kong, Taiwan and South Korea. These enterprises either claim to be produced in Italy, or use Italian country names, place names or even national flags as product names to mislead consumers under the banner of "Italy", but in fact these brands simply do not exist in Italy.

　　Since the second half of 2011, the Intellectual Property Department of the Italian Foreign Trade Commission has successively submitted three batches of 30 "fake Italian" brands to China National Intellectual Property Administration, China, and Italy called on the China government to take targeted measures as soon as possible. According to the Italian side, these enterprises, under the banner of "originating from Italy", sell in the China market at a super-high price that is several times or even ten times higher than similar products, and the price is even higher than that of similar products imported from Italy, which deceives consumers in China, disrupts market order, constitutes unfair competition, and harms the interests of colleagues who operate in good faith. At the same time, Dai Shengqiao said that in the near future, more lists of China enterprises with fictional "Italian origin" will be submitted to China National Intellectual Property Administration, China.

　　Phenomenon: the price of counterfeit goods is 10 times that of Italian high-end brands.

　　According to Dai Sheng Bridge, these fake Italian brands involve luggage and leather goods, clothing and home textiles, automobile supplies, furniture and building materials and other industries. Some of these brands are priced even higher than Italian high-end brands.

　　The slogan "Jia Jia Meng from Italy, the world …" sounds quite exciting. Jia Jia Meng Jia Fang, which produces bedding, claims to be from Italy, and its trademark clearly indicates the word Italy.

　　But in fact, Jiajiameng is not an Italian brand at all. According to Dai Sheng Bridge, after investigation, the trademark "JAJEMoN Jiajiameng" is registered in China, and the owner is "Italy Louis Trading Co., Ltd.", and the address is Room 5014, No.2 Buoz Road, Florence, Italy. The Italian Foreign Trade Commission confirmed through the Chamber of Commerce in Florence, Italy, that the company is a myth and its address is a fabrication. The real operator of the brand is "Shanghai Jiali Bedding Co., Ltd.".

　　But the high price of Gaga Dream even startled the Italian Dai Sheng Bridge. "At an exhibition, a Jiajiameng mattress was priced at 34,000 yuan, and it was also claimed that the retail price of the mattress was 6,000 euros, which was more expensive than a car. The price of a real high-end brand-name mattress in Italy does not exceed 600 euros, only one tenth of it. "

　　Chinese response: Some trademark applications have been rejected.　　　　

　　Zhang Zhicheng, deputy director of the Protection and Coordination Department of China National Intellectual Property Administration, said that the information provided by Dai Sheng Bridge had been received, because it involved different departments such as industrial and commercial administration and quality inspection, so the relevant information had been transferred to functional departments in time.

　　In response to the first batch of infringement lists submitted by the Italian Foreign Trade Commission, the State Administration for Industry and Commerce replied on October 12, 2011 that the China Trademark Administration had rejected the trademark registration applications of two brands, Nino Ferletti Italy and Bestibelli Milan. As for the behavior of some trademark users involved in adding Italian place names by themselves in the use of trademarks, they replied that Italy could report complaints to the local administrative department for industry and commerce. There are also some claims that they are Italian brands or Italian enterprises, and whether there are false propaganda and misleading behaviors of consumers needs to be determined by the competent industrial and commercial authorities after investigation according to law.

　　Analysis: Second-and third-tier brands prefer big names.

　　The store layout is very British, the brand website is introduced in English, and the page promotion uses a foreign model … At first glance, it is a foreign brand, but after careful inquiry, it is found that the origin of clothing is in China. Strolling through the major shopping malls in Beijing, whether it is men’s wear, women’s wear, shoes and famous bags … Looking around, almost all the letters are "foreign languages". When approached, the shopping guide replied "foreign brands" without exception. Although the brand name is at a loss, many consumers are worried that they will be laughed at by the shopping guide because of their ignorance, so most of them will not ask any more questions. Thousands and tens of thousands of goods are more valuable just because they are stained with the word foreign.

　　The reporter found that goods in many fields, including clothing, bags, home and so on, all pretend to be "foreign" brands, among which second-and third-line clothing brands are the main ones, and they will be admitted to being produced in China only after questioning.

　　However, these merchants who sell domestic products under the "foreign" brand often explain it slightly differently. Some say that a well-known foreign brand merged with a domestic company and produced it in China; Others say that brands are registered abroad and domestic companies are agents; Others claim that domestic companies produce and foreign companies supervise the production. But if you take out the internal label of the goods, most of the places of origin are from Guangzhou, Zhuhai, Shenzhen, Dongguan, Zhongshan and other places.

　　"Why not say it’s a local brand?" Asked about this question, some shopping guides are not subtle. "English is high-end, and consumers think that foreign brands are of good quality, well designed and easy to sell." A shopping guide for an Italian brand name bag in a shopping mall said this.

　　Just stick an "Italian origin" and you can sell it at a high price in China! Of course, such a business is a good business that only earns money and does not lose money. It’s easy to remind us of the same examples not long ago, such as "Da Vinci Furniture One-Day Tour in Italy" and "NBA basketball superstar Michael Jordan sued China Jordan Sports Co., Ltd. for infringement". In the eyes of the industry, the common behavior that China enterprises like to make up overseas ancestry and fake international celebrities has obviously reflected the crisis of corporate brand culture in China.

　　Xiaobian BLABLA: only exchange for "deception" with high prices.

　　The Italian government came to China to crack down on counterfeit goods. This time, instead of disrupting the Italian market with counterfeit goods from China, it knocked out Italian counterfeit goods for consumers in China. This is a new phenomenon. In the past, foreign entrepreneurs complained that "fake and shoddy" goods from China crossed the ocean and hit the market of authentic brands in other countries. But this time, people complained that China’s unscrupulous businessmen were selling their own "Italian" brands in the China market.

　　When someone saw this news, the first reaction was that the consumption mentality of Chinese people was not yet mature, which encouraged the pursuit of foreign domestic products. Spending a high price on "fake foreign cards" really belongs to Zhou Yu on the surface. But think again carefully, is the immaturity of consumers enough to shirk the responsibility for the inaction of the market supervision department? Insiders pointed out that from the perspective of protecting rights by "purifying blood", the Italian intellectual property department’s "counterfeiting" in China was largely due to the "Da Vinci incident" last year, but it does not rule out that other countries will also move to China to strengthen intellectual property protection.

　　Cheng Kuixing, a well-known columnist and commentator, believes that China is now striving to move from a manufacturing power to an innovative power, and "Made in China" is also transforming into a luxury created by China. Today, several years after China’s entry into WTO, it seems a little naive to ask who lost Italy’s anti-counterfeiting in China.

　　We should see that no matter what harms the interests of Italian enterprises or China enterprises, in fact, the ultimate harm is the interests of consumers in China, and consumers in China have been exchanging high prices for "cheating".

　　Part of the anti-counterfeiting list provided by Beijing Office of Italian Foreign Trade Commission:

　　JAJEMoN Jiajiameng Bedclothes Shanghai Jiali Bedclothes Co., Ltd.

　　Sheng Kyle San Marco clocks and watches Shenzhen re-long Co., Ltd.

　　Ou Bai si OBOSI leather Guangzhou roewe handbag products co., ltd

　　Tuscany Toskany Leather Beijing Times Weiyi Leather Co., Ltd.

　　Ka er Dan dun clothes Shenzhen ka er Dan dun clothing co., ltd

　　Jinuolizi Clothes Beijing Jijianuo Clothing Co., Ltd.

　　Camel brand leather shoes shishi city Haomai footwear industry Co., Ltd.

　　For more exciting information, please pay attention to Sina Fashion (Weibo)

　　Sina fashion original manuscript, please do not reprint without permission.

foreword

On August 10th, Country Garden suddenly issued a profit warning, predicting a net loss of 45 billion to 55 billion yuan in the first half of the year. This is mainly due to the decline in sales in the real estate industry, the decline in business gross profit margin, and exchange losses.

In the past years, Country Garden’s net profit has remained at the scale of 10 billion yuan, and this large loss is unprecedented. Country Garden executives apologized for this and promised to turn the crisis into an opportunity. But for many investors, these apologies can’t dispel their doubts. Overinvestment in third-and fourth-tier cities and large-scale layout failure seem to be the root cause of Country Garden’s predicament.

Country Garden’s net loss in the first half of 2022 may reach 55 billion.

The real estate market continues to be sluggish, and the industry’s leading enterprises are also doomed. Recently, Country Garden, one of the top 100 A-share real estate enterprises, announced that the net loss in the first half of 2022 is expected to be as high as 55 billion yuan, which is about 57 billion yuan more than the same period last year. Under the background that the whole industry is in trouble, even the strong can’t be immune.

Country Garden’s main business covers many cities across the country, covering residential, office and other sectors. Over the years, its sales scale ranks among the best in the industry. However, under the double pressure of repeated epidemics and tightening macro policies, Country Garden can’t escape the bad luck of sales decline generally faced by housing enterprises.

According to public data, from January to July 2022, Country Garden achieved sales of about 140.8 billion yuan, down 35% year-on-year, and nearly 60% lower than that in 2021. In July alone, sales plummeted by 78% year-on-year, and fell for the fourth consecutive month. The sharp contraction of sales directly leads to the loss of performance, and the decline of gross profit margin is also an important factor.

In addition to sales, the exchange loss caused by the fluctuation of RMB exchange rate and the increase of the impairment loss of the stock property value have also increased the loss pressure of Country Garden to some extent. More seriously, in the downturn of the industry, it is difficult for leading enterprises such as Country Garden to solve the liquidity pressure through financing.

Despite the difficulties, Country Garden is still actively fulfilling its corporate responsibilities. As a big industry, it holds more than 1 million properties to be delivered. It is reported that in 2022, Country Garden completed the delivery of 700,000 sets, ranking first in the industry. Country Garden is also brave in protecting the interests of owners.

The epidemic has repeatedly cast a shadow over the recovery of housing enterprises, and the tightening of macro policies has made it even worse. Under the superposition of these two unfavorable factors, even the top leading enterprises in the industry can’t escape the bad luck of a sharp decline in sales. The data shows that in the first half of 2022, Country Garden’s sales plummeted by nearly 30% year-on-year, and it shrank by more than 50% compared with 2021. This directly dragged down the overall performance of Country Garden.

In addition to the sharp contraction of sales, the fluctuation of RMB exchange rate has also brought some exchange losses to Country Garden. In addition, in the environment of the industry’s continuous downturn, Country Garden’s stock property will inevitably face certain pressure of value impairment, which will also have a negative impact on profit and loss. It can be said that the chronic diseases that plague the whole industry also afflict this A-share top 100 housing enterprises to varying degrees.

Super-large-scale Layout —— An Interpretation of Country Garden’s Loss

In the long run, the real estate industry is a cyclical industry. During the boom period, enterprises can easily fall into the strange circle of over-expansion. Once the industry falls into the cold winter, the tests faced by enterprises are far beyond the norm. Country Garden’s expected heavy losses are precisely the dilemma that an industry giant has encountered under the dual pressure of expansion and financing.

If blind optimism during the period of rapid growth is one of the reasons leading to today’s dilemma, then rashly promising high return on investment has also laid a hidden danger for enterprises. Over the years, Country Garden has used its dominant position to promise generous returns in exchange for financial support. However, at the moment when the growth rate of the industry is slowing down, these commitments become difficult to achieve, which has an impact on the cash flow and credit of enterprises.

At this point, the profound reflection of Country Garden management is particularly valuable. They admit that they don’t know enough about cyclical changes, and the third-and fourth-tier cities are over-expanding and withdrawing in time. The whole industry has also fallen into an unprecedented dilemma-the tightening of land supply has led to soaring prices, support policies have stimulated overheating of the market, and vicious competition among developers has formed a vicious circle.

At present, China’s economy is facing a new round of reform. In this context, the real estate industry needs profound reflection and adjustment, and developers need to examine their own models. In the short term, self-help should be taken by improving efficiency and adjusting structure. In the long run, it is necessary to treat cyclical characteristics rationally and avoid excessive optimism. When the policy and market environment change, it is the way for housing enterprises to maintain long-term stability to remain cautious and resilient.

However, behind the financial report, we should also pay attention to the internal governance and risk management of enterprises. Over the years, Country Garden’s senior management has a low shareholding ratio, and the incentive and restraint mechanism is flawed. At the same time, enterprises rely too much on debt financing and fail to supervise project selection and cost control, which makes it difficult for a large number of projects in third-and fourth-tier cities to recover their costs. The deep-seated reasons of these problems are related to the imperfect checks and balances mechanism of corporate governance.

At the moment when the downward pressure on the real economy is increasing, not only Country Garden, but also many highly leveraged enterprises are facing the test of credit risk. From this point of view, behind the dilemma is the problem of excessive debt leverage and insufficient risk supervision in the whole society. In the future, not only enterprises themselves need to reflect and adjust, but also it is urgent to guard against systemic risks at the macro level.

The dilemma of Country Garden is not only a case of an enterprise, but also reflects the characteristics of an era. In the face of changes, developers and the whole society should remain sober, prudent and resilient. Only by deep reflection can we create a way out.

The transformation of the real estate industry continues. In the short term, the market environment may still be difficult to completely reverse. But in the long run, the growth of human settlement demand is an inevitable trend. Grasping the new direction and conforming to the new trend, housing enterprises still have broad development space. Only by continuous innovation and Excellence can we create a new situation in the changing situation.

tag

According to relevant reports, Country Garden has recently faced some short-term liquidity problems, including the pressure of repaying debts and paying coupons. However, in the long run, the real estate market in China is facing deflation, and the operating environment of housing enterprises is becoming increasingly severe. Whether Country Garden can successfully resolve the current predicament remains to be seen.

Country Garden has a heavy position in low-tier cities, which has a great impact on its performance in the cold winter of the industry. It actively disposes of its assets to pay its debts, showing its sense of survival. At present, there are still many questions about whether Country Garden can successfully control all kinds of uncertainties and achieve a smooth transition.

Do you think Country Garden can come back to life? Welcome to leave a message in the comments section.

　　CCTV News:Since 2016, China has stipulated that the use of mobile phones must be registered with real names. However, for a long time, there are still a number of mobile phone cards that do not comply with the regulations of real-name registration system, and have no real names or fake real names, so they are called mobile phone black cards.

　　Such a mobile phone card has also become the most popular crime tool for criminals, because even if the police track the mobile phone number, it is difficult to track the offender himself. Where did such a mobile phone card come from?

　　Card vendors told reporters that users only need to upload their ID cards online to handle these virtual operator cards, and they can also pass them with other people’s ID cards. Many people can’t help but break into a cold sweat when they see this. May my ID card information be registered as a "black card"?

　　Mobile phone "black cards" are still publicly sold online.

　　The reporter searched related qq groups with the keyword "Beijing mobile phone number" on qq, and various qq groups popped up immediately. The introduction of many groups clearly wrote: "Sales Unicom, Mobile and Telecom mobile phone numbers, cash on delivery".

　　Subsequently, the reporter met a card vendor in Xingtai, Hebei Province on the grounds of purchasing a mobile phone card. He told the reporter that the operators of mobile, China Unicom and telecom entities are now in tight control, and this so-called "regular card" must go to the business hall in person, and the face scanning can only be processed after it is consistent.

　　In addition to the "regular cards" in the card vendors’ mouths, there are also "irregular cards" with numbers of 170 and 171, etc. On the back of these cards, they are also marked with "Registration with real identity information" and "Please show me your valid certificate to handle the number".

　　It is understood that these cards belong to virtual operator "Longma Mobile" and "Telephone World" respectively. Card vendors told reporters that users only need to upload their ID cards online to handle these virtual operator cards, and they can also pass them with other people’s ID cards.

　　Then, can virtual operator find out if someone else’s ID card is used to cheat mobile phone cards?

　　Langma Mobile Human Customer Service Staff: It is really impossible to verify whether the uploaded photos are me or not, but as long as the uploaded photos meet the requirements, they can be approved.

　　After testing, the reporter found that these calling cards in virtual operator can be used normally, whether they are calling, sending short messages or registering online platform accounts.

　　Police in Chaozhou, Guangdong province detected the case of "black card" of mobile phone.

　　For a long time, a large number of criminals have been hiding behind the "mobile phone black card" and doing evil at will. In order to crack down on crimes from the source, the public security organs have taken a high-pressure attack on "black cards of mobile phones". Last year, police in Chaozhou, Guangdong Province cracked a typical case of "black card of mobile phone".

　　At the end of 2017, Guangdong Chaozhou police received a report from Chaozhou Mobile Company, saying that it found that there were about 2,000 Chaozhou mobile phone numbers that were connected to the network in 2015.

　　Police handling the case of Criminal Investigation Brigade of Xiangqiao Public Security Bureau: These cards took advantage of the loopholes of the mobile company, and immediately applied for card downtime protection after handling the 588 yuan package. They only needed to pay the card protection fee of 5 yuan every month, and then these cards bought traffic through the online APP, and cashed these phone bills online, thus making illegal profits.

　　Soon, a criminal gang with a large number of mobile phone cards, registered WeChat accounts and other online accounts for profit surfaced. In the end, the police successfully arrested 16 suspects and seized nearly 1.7 million sets of black cards for mobile phones.

　　After examination, the gang defrauded Chaozhou Mobile Company of nearly 2 million yuan, and registered 5.07 million online accounts.

　　At present, the people involved have been sentenced to imprisonment for the crime of infringing citizens’ personal information and the crime of contract fraud.

　　Downstream "black production" needs big mobile phone "black card" as an accomplice

　　What are these mobile phone cards used for? After an in-depth investigation by CCTV reporters, the industrial chain of a mobile phone black card was finally clearly presented.

　　The reporter learned that there are three main sources of mobile phone black cards, one is the entity operator card, the second is the virtual operator card, and the other is the overseas calling card. Mobile phone black cards are mainly sold offline, while online sales are mainly carried out through instant messaging tools or e-commerce platforms.

　　It is understood that at present, mobile phone black cards are widely used in cybercrime, because a large number of network platforms need mobile phone number registration. For example, many criminals use a device called "Cat Pool" to control a large number of mobile phone black cards, register accounts on various network platforms, and illegally profit from various network activities.

　　Weng Jie, deputy detachment leader of the network police detachment of Chaozhou Public Security Bureau, Guangdong Province: Internet fraud, online gambling, or water army, or network bonus hunter, these black products are in great demand for this kind of mobile phone black card.

　　Yang Dong, deputy dean of the Law School of Renmin University of China: These online illegal products illegally take ID cards and personal information, register a large number of mobile phone numbers, and make illegal profits. If this profit reaches a certain amount, it is suspected of theft. If it is obvious and subjective, it is suspected of fraud.

　　At present, on the one hand, relevant departments are stepping up their efforts to crack down on mobile phone black cards, on the other hand, they are advancing the legislative process and trying to eliminate the problem of mobile phone black cards from the source.

　　In fact, we often receive harassing calls and fraudulent calls, many of which are paragraphs 171 and 170. These are all telephone numbers in virtual operator, and it is so easy to handle calling cards with these numbers.

　　Experts believe that from the perspective of industry governance, the leading operators should strengthen the management of virtual operator and stop the loopholes in the operation of virtual operator. If we want to restrain virtual operator effectively, we must punish him severely enough. Only when the meat hurts will they dare not be willful.